Skillsets acquired- Product design | No-code development(Retool) | Data analytics & metric visualization | Stakeholder management | Ownership & accountability | Iteration and improvement based on user feedback

PM Toolkit- Retool(No-code tool for admin dashboard) | Figma | Balsamiq | Jira | SQL | Redash(for metric visualisation) | Google Analytics(for user behaviour heatmap)

Business Scenario

Toppr Codr, a zero-to-one product, was launched with the vision of improving technological know-how among kids aged 6 to 18 through gamified, live one-on-one coding classes. While interacting with our customers- the parents- we realized their requirement for post-classroom engagement for their kids which would help them quantify their kid’s progress, improving visibility.

We started with mailing after-class assignments for every coding session the kids attended. Being agile, we realized the need to move from this offline, operations-heavy system of distributing, collecting, and reviewing assignments to having a digital, self-serve assignment module.

As an Associate Product Manager, I owned the digitization of the assignment flow for Toppr Codr, catering to 4 user personas- student, teacher, external reviewer, and parents.

User Story

As a student, I can

• View the assignment given for each class
• Solve the assignment using code.org as an IDE 
• Submit the assignment for review to the teacher
• Chat with the teacher using a simple text and image supporting chat messenger so that I can clarify my doubts
• Know the status of my assignment- Assigned or In Review or Completed

As a teacher, I can

• Chat with the students using a simple text and image supporting chat messenger so that I can clarify their doubts
• Review the assignment submitted by the student
• Submit the assignment to an external reviewer when I find the assignment satisfactory
• Know the status of every assignment- Assigned or In Review or External Review or Completed

As an external reviewer, I can

• Review and verify the assignment marked as complete by the teacher
• Approve or Decline each reviewed assignment

As a parent, I can

• View the Report Card for my child so that I can see assignment completion status and feedback from teachers

Outcome

After iterations and improvements, the statistics looked like this:

1. Received a 4.2/5 rating on student satisfaction on the developed assignment experience
2. Doubled assignment completion rate from 15% to 28% through launching project gallery and student leaderboard
3. Increase in Month-2 retention by 10 percentage points

Press- "Toppr Codr has witnessed 4X month-on-month growth in user base since launch in July 2020."- Zishaan Hayath, Founder and CEO, Toppr

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